Is any meal really complete without a good sauce? You need it for a little kick on your wings. For a mellow tang with your nugs—and you definitely need it to add some zest to your pizza. Some would say you don’t actually need any sauce to make a good meal, but why not add a little flare? A strategically curated sauce can quickly take your food to the next level– just ask Chick-fil-A about that special sauce of theirs.
The same goes for social media marketing. Your brand’s feed doesn’t necessarily need to have a lot of pizzazz, but it sure would make a bigger impact if it did. Which is exactly what the women at Sauce Media Group are doing for brands. Founded by Sam Hobson Fairman, Sauce Media, a proud female-founded and run agency, is filling the gaps most marketing agencies can’t– gaps that are, in the age of social media, crucial for brands to fill in order to grow. Focused on curating next-level content, executing relevant social media strategies and connecting brands with top influencers, Sauce is here to give brand marketing a little extra flavor.
So, who are the brains behind it all?
Meet Sam Hobson Fairman, Sauce Media’s fearless creator and leader. After successfully building her personal brand through social media, Sam discovered her passion for building relationships, fostering community and collaborating with creatives, and set out to build a full-service marketing agency that would help brands, companies and businesses reach the height of their creative potential.
But success didn’t come without its own set of struggles.
Sam has been open about her battle with mental health and anxiety, as well as the devastation that came with a failed business. She’s been equally forthcoming with her journey of healing, sharing her path to getting help and what worked for her.
Sam’s ultimate goal with Sauce Media is to help build long-lasting connections with its brands’ audiences, breathing life into each by sharing their unique stories through the creation of strategic social media content.
Then there’s Bella Silva, Sauce Media’s Creative Director Extraordinaire, or, more officially, Chief Creative Officer. Born and raised in Salt Lake City, Utah, Bella recently earned a degree in Strategic Communication and Art Technology from the University of Utah. This wunderkind was actually Sauce Media’s first official hire after she interned for Sauce her senior year of college. Describing her position at Sauce Media as her “dream job,” Bella is passionate about all things social media marketing, specifically creative direction and content creation. Her favorite creative outlets at work are photoshoot and campaign production— anything that helps bring a brand’s vision to life.
Finally, meet Sauce Media’s Social Media Guru, Talia Cosentino. Her official title being Lead Consultant and Account Manager, Talia finds her sweet spot in connecting with the people behind the brands, helping them feel confident and capable in executing their social media efforts. An East Coast girl through and through, Talia splits her time between New York City and Cleveland, Ohio. Talia is a performer at heart, earning a degree in performing arts from Kent State University and performing in Broadway National Tours across the country, off-Broadway shows in New York City and has appeared in film and television. Her life as a performer has led to many “survival jobs” over the years. She says these jobs have given her a truly well-rounded experience that helps guide her in her position at Sauce.
With these three and more keeping Sauce Media at the top of its game, it’s safe to say we’re about to see a lot of brands stepping their social media game up with the help of these creative powerhouses. Sauce Media Group was geared towards helping brands, businesses and companies to succeed at the highest level, and with their diversified team, they are doing just that.
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