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AHNU | The Sequence 1.1 Sport Launch

The Art of Hustle

Written by

Selena Perez

Photographed by

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Styled by

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AHNU has a history of birthing fashionably functional shoe staples like UGG and HOKA. This time, they’re breaking new ground, convening at the intersection of classy footwear and comfortable sports shoes. The Sequence 1 was released in March and featured sleek layers of PEBA foam with a forked carbon fiber plate that adds springiness to each step. Also featured is geometry-based technology to ensure well-cushioned support. The concept has been updated in this new design which features a leather top for added sophistication. The textile appears in a flexible and supple form, wrapping around the foot seamlessly and slipper-like, allowing for the movement of everyday life without compromising the maturity leather brings to an outfit. The shoe includes an SCF TPU midsole that provides high-rebound material, most commonly used in marathon running shoes. The tongue is also lightly padded to complement the webbing lace-keeper. 

Comfort and momentum are core values of the brand that found importance in their latest capsule release. The shoe’s simplicity is a charming representation of AHNU’s commitment to up-class wearability. The minimalist look is perfectly tailored to be digestible in the context of various aesthetics. From meticulous shapes to carefully sourced materials, the manufacturer engineered a product fit to complement any wardrobe, with the modern wardrobe at the forefront of this vision. Imbued with liveliness, the Sequence 1.1 is built to have light, bouncy dynamics, adding day-to-night performance capability to the wearer’s stride. 

With the slogan, “the art of hustle,” AHNU solidifies itself as a brand of fusion— one that is unwilling to compromise on quality and is unapologetically multi-faceted. Lee Cox, VP/GM of Emerging Brands at Deckers, recounts, “When coming up with the concept for the Sequence 1.1 Sport, we aimed to design a shoe that embodies both everyday comfort and elegance— and we believe it does just that.” She goes on to say, “At AHNU, whether you're navigating the daily hustle or enjoying a leisurely weekend getaway, the versatility of our shoes adapt to your every move, while still exuding style and confidence.”

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Fashion, AHNU, The Sequence 1.1 Sport, Selena Perez
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