There have been significant changes to E-Commerce throughout the years, and the industry is now reshaping business practices worldwide. Online shopping has become an integral part of modern life, altering the nature of commerce and consumer valuation of individual products. As a result, more people than ever are purchasing from unknown or new merchants. 

With over two decades of experience, Evan Walker stands out as a successful serial entrepreneur who began his career by launching his first company at 14. Throughout his career, Evan has uniquely positioned himself as an innovator and has a distinctive "consumer champion" approach to everything he builds. He established numerous multi-million dollar enterprises, including Route, a company that took a consumer champion approach to the business and captured the attention of the E-Commerce industry.

Since its establishment, Route swiftly scaled 1000% YoY against major incumbents like Amazon. By empowering merchants and consumers with the ability to have a better shopping experience, you will quickly shake things up. Unlike most tech CEOs who like to play things safe, Evan is unabashed about speaking his mind in an industry he feels has been stuck for over two decades and needs to be innovated. Evan and Route's unique approach has drawn the attention of business people worldwide.

Route tracks everything you buy online in one place visually on a map. With the mass adoption of apps like Uber or DoorDash, users have higher expectations of knowing when or where things are at and proactively seeking answers to the number one question E-Commerce customer service agents deal with, "Where is my order?” Route answers this visually, protects the package to ensure it arrives safely, ensures the shipment is carbon neutral, resolves order issues in one click, and allows users to discover new brands and products based on what they buy.

Evan’s ambition is to expand Route to become the de facto app consumers use to track online orders. "It's inevitable based on our current trajectory that we will be there," he adds. Route also intends to leverage the massive data they collect to revolutionize the online shopping experience and also in the discovery of new companies and items worldwide. This is part of their goal to truly change the lives of small business owners, purpose-driven brands, and young creators.

Evan also hints at advanced milestones on their "secret projects”, including autonomous delivery. This is an exciting project for Route as they plan to make a big splash in the next few years.

Evan believes that employees play a vital role in influencing your business's success. Therefore, invest more resources and ensure you hire the best employees who believe in your vision and dream. These are the employees who join your mission and then make it their mission. To Evan, a business is about an idea, people, and resources, but you can't afford to get any of those wrong. "I would have never got to where I'm at today without having absolutely brilliant people behind my companies," Evan concludes.

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