Digital marketing, also known as online marketing, is simply web-based platforms to market, promote, and advertise brands. The widespread social media usage has created a new marketing niche for businesses targeting over 4 billion users. Consumers have also adapted to the online markets, with many purchases starting with an online search. Digital marketing has provided businesses with a relatively cheap and convenient marketing platform compared to the old way of marketing.

Influencers or social media marketers are experts in digital marketing who help businesses create and maintain a positive online image. It is a lucrative career, with millions expressing their interest in taking this path. However, it is not easy to be recognized and many give up too early.

George Nellist, a twenty-one-year-old from the United Kingdom, is one of the lucky people living their dream in the marketing world. At such a young age, George is cementing his position in the industry as one of the top, fast-rising marketing talents in North America and England. His mastery of the industry's dynamics is impressive.

He manages Ascend Agency, a digital marketing firm specializing in social media and public relations for public figures, influencers, artists, and entrepreneurs. Ascend Agency has grown through his leadership, competing with notable marketing firms in the industry. Their clients cover various industry sectors from financial services, the digital world, legal, life sciences to government. Through the agency, George focuses on offering top-class services to his clients by employing a highly consultative approach, ensuring that potential clients are matched with the right company, culture, and approach.

In his young marketing career, George has helped many entrepreneurs, businesses, and brands grow their social media world. He has also assisted diverse companies and individuals guiding them to change and enhance a positive online presence. With a passion for online marketing, George finds joy and satisfaction in seeing his clients thrive in the online space.

A determined, focused, and hardworking individual, George hopes to continue thriving in the industry. He is on a mission to scale to greater heights in the industry, and he hopes to achieve it by networking. He aspires to work with some of the top influencers and brands on social media and hopefully learn from the best. Introducing new faces into account management, business development, executive search, recruitment, and general online marketing is also part of his plans. George is determined to help people get into social media and startups.

Transforming Ascend Agency into the biggest digital marketing firm in North America and, hopefully, the world is his long-term mission. He hopes to set the trend for young and aspiring entrepreneurs so people know that anyone can achieve their dream through hard work and commitment. The best thing is finding your purpose and what works best for you.

Social media marketing has become an integral part of every business marketing strategy, and George does not foresee a lessening in its importance. Technology has taken over the world, and so businesses must adapt or be left behind. This is expected to be the case for many years to come.

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