In a time where fashion trends are fleeting and often lack coherence, Summer Starlit Prim emerges as a beacon of refined style. She is the founder and creative director of STARLIT, a brand that signifies a resurgence of elegant vintage aesthetics in women's formal wear. Summer's vision highlights her love for vintage glamor and the empowerment of modern women, steering away from the disjointed fashion trends that often overshadow timeless elegance.
Her journey in fashion began in the bustling scenes of LA and London, where she immersed herself in the latest trends. However, her heart remained tethered to the classic allure of vintage clothing, which she saw as not just garments but as pieces of history and art. This love for the past, combined with her desire to contribute something new, led to the creation of STARLIT.
STARLIT's vision is to revive Hollywood glamor and fuse it with contemporary sensibilities. The brand celebrates women's natural grace and individuality, allowing them to shine with confidence. Summer's designs transport wearers across different eras, capturing the essence of classic styles and the pinnacle of elegance. Her goal is to empower women through fashion that feels both familiar and revolutionary.
Despite starting STARLIT at a young age, Summer's resilience and belief in her vision helped the brand flourish. She embraced digital platforms, allowing STARLIT to grow a community that extends beyond just fashion, creating a lifestyle.
A key moment in Summer's career was her experience in Italy, where she observed the dedication of local artisans. This inspired her to integrate traditional techniques and fine materials into STARLIT's collections, elevating them to new heights.
Looking to the future, Summer aspires for STARLIT to be a global symbol of a lost nostalgia- something that one feels when they are watching old films that captivate this sense of timeless beauty.
The 'Starlit' collection is a tribute to the 1950s elegance, reminiscent of icons like Marilyn Monroe. It stands out in 2024 as a symbol of simplicity and classic beauty, contrasting with the era's focus on extreme uniqueness. The collection redefines classic silhouettes with a modern twist, embodying the effortless sophistication of a bygone era. 'Starlit' is more than fashion; it's a nostalgic odyssey, a reminder of the serene charm of simpler times.