Starting a TV channel and succeeding in attracting a massive following requires many strategies to cement your presence in the competitive industry. You must create your own identity, build up programs, develop an appealing visual style, and create valuable content that resonates with your target audience's lifestyle and culture. You must also develop your television broadcasts identity through the channel's schedules and programming content, such as lifestyle, entertainment, documentaries, sports, and many more, to show to your target audience and regions.
Kurdish entertainment TV channel is an entertainment TV in Iraq. The trailblazing media network was established a decade ago in Iraq's Kurdish region. The entertainment channel was started by a group of people who perceived the importance of having professional entertainment although entertainment was considered taboo in Kurdish.
Today, the entertainment channel has grown against all odds and stands out for its ability to consistently satisfy its target audience with valuable content that resonates with their needs. The creative team behind the Kurdish entertainment channel has been building its audience for the past ten years to become a leading TV channel. The channel has witnessed enormous growth and has expanded to four affiliates: Kurdmax TV, Show TV, Kurdmax Music, and Kurdmax Pepula.
Initially, the Kurdish Entertainment TV Channel dubbed foreign drama television series into the Kurdish language. Later, they added social, artistic, food, fashion, and other programs that host guests. Kurdmax TV offers more than viewer entertainment only. It also conveys useful information to audiences that unifies Kurdish families and focuses on social issues in Kurdish society.
Kurdish Entertainment TV Channel has made a distinctive mark in media networks by being the first top-ranked TV channel in Iraq's Kurdish region. To further cement its name in the industry, Kurdmax TV was ranked as the number one most viewed TV from 2017 -2022. Kurdmax TV is the first family TV in the region and is also celebrated for its top-ranked TV series and dramas dubbed into Kurdish. Their YouTube channel, Kurdmax Media Network, is the biggest Kurdish YouTube channel in the region.
The Kurdish Entertainment TV Channel faced many challenges to get where they are today. "When all types of crises surrounded us during these ten years from economic and political to the ISIS war. As you all know, the Middle East is the center of the crisis in the world, but we thankfully survived. At that time, most companies and TV channels were bankrupt; by choosing the right decisions and strategies, we made it," shares the CEO.
When asked what lessons others can learn from the network’s success, the CEO was quick to share that you should never give up on your dreams no matter any adverse situation that may dictate otherwise. He adds that their success today is the fruit of determination and resilience that pushed them to achieve their dreams.
And as the world continues to embrace digitalization, Kurdmax Media Network has not been left behind. The team has a key vision to establish the first Kurdish digital media platform as a part of their network to keep up with the latest technology media innovations.
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