Developing an influencer career is something plenty of people try to do, and growing your following to over 100,000 is a major milestone. For fitness model and influencer Savannah Wright it was that point which allowed her to quit her day job and focus one hundred percent on her influencer and fitness career. Wright is the founder of Get Fit With Sav, a carefully created workout designed to help women reach their peak physical fitness and meet mental goals. Wright reached 100,000 followers in a year, so she feels that she knows what the right steps are to take and shares the following advice on how she believes aspiring influencers can grow their Instagram followings also. She says:
● “Pick your niche, for Wright that is fitness, however, it is different for everyone. Define your niche, then dedicate yourself to being the very best in that area. Fashion, food, lifestyle, parenting, what your strength is, focus on that and pick something you feel passionately about. This is going to keep you interested in the business and keep you authentic when you present yourself because you will believe in what you are doing.”
● “Content is the top priority; you must create valuable content that people want to see. If all you do is try to sell them something they are not going to care about you. Your content should start a conversation with them, it is not about what you want to see, they are not going to care about that. You want them to view you as a resource and keep providing them some sort of benefit to come back for.”
● “Consistency is as important as the content, and it needs to be authentic. Staying true to your message, on-brand, and consistent, even on the hard days, is essential. Take advantage of your downtime and plan out content ahead of time to stay on brand and make quality content that does not go dull.”
● “Hashtags are extremely powerful and can grow your engagement and number of followers very quickly. Instagram posts with even one hashtag get far more traffic than those that do not, use relevant hashtags, do your research to see what competitors are using, keep your eye on hashtag trends. This will connect you with your target audience and creating a branded hashtag will build your brand reach and awareness.”
Wright stresses that you need to stay true to yourself and be genuine. People will appreciate you for your honesty and can see through fakeness, Wright views it as gaining 100,000 new friends. Connect with her on [Instagram](https://www.instagram.com/savwright_/) and [YouTube](https://www.youtube.com/channel/UCWUXDUFjTHBxGf-6QumAYZQ) and learn more about [Get Fit With Save here](https://www.getfitwithsav.com/).
