Louis Vuitton's Men’s Creative Directors Pharrell Williams and Nigo have partnered up once again for the collection, “Remember the Future.” Drawing inspiration from history as a foundation for innovation, the collection reimagines not just what we create, but how we create it. Unapologetically bold, it demands attention, captivating audiences and turning heads with its striking designs.
Streetwear is the focale point of the collection, inspired by the everyday attire of engineers, chefs, and gardeners. The pieces feature oversized silhouettes, tailored casual cuts, and revamped leather, and fur elements. The lookbook is best described as a reference for elevated casual wear, packed with striking statement pieces that redefine everyday fashion.
Japanese traditional fashion is reinterpreted in the collection, incorporating techniques like shippo weaving, creating an encircled diamond pattern as seen in jacquards. The collection recreates the traditional iconography of Louis Vuitton through Japanese weaving techniques and textile patterns from known traditions like tea ceremonies. Splashes of cherry blossom, yuzu yellow, sencha green and sakura pink adorn the leather Speedy workbags, drawing inspiration from the streets of Japan.
The duo’s years-long friendship has intertwined their creative energies to create fashion that breaks down barriers. This sentiment is embodied in the Damier Phriendship bags, wrapped in brown checkerboard canvas and made in three different silhouettes representing the decades of their friendship.
The perfect way to seal the deal with an outfit is the perfect accessory, which the collection perfectly implemented. Beanies with abstract art inspired by 2000s fashion and trucker hats finished with the iconic Louis Vuitton logo made several appearances on the runway. With cherry blossom knitted ties, paisley washed silk bandanas, and silk bandanas elevating the causal appearance of each ensemble.