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adidas Originals x 100 Thieves | Inaugural Collaborative Collection

For every player, no matter the game.

Written by

Audrey Weisburd

Photographed by

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Styled by

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Singer, song writer, and creator Ylona Garcia for adidas Originals x 100 Thieves

On the court or the computer, in the material world or the pixelated one, adrenaline is adrenaline and play is play. Adventure, strategy, and skill all converge in sports and gaming. Fashion physically connects these worlds. At the forefront of innovation, adidas Originals and 100 Thieves have joined forces to launch their collaborative collection. 

Founded in 2017 by professional gamer Matthew “Nadeshot” Haag, 100 Thieves is the premier lifestyle gaming brand and embodiment of modern gaming culture. 100 Thieves has teamed up with adidas Originals for a bold collection of apparel, footwear, and accessories. 

The collection includes the previously announced competition jersey in men’s and women’s sizing. It also includes 100 Thieves’ version of the classic adidas track-suit, a white tee with an embroidered logo, a 3-pack of socks in 100 Thieves colors, and a co-branded towel. 

The highlight of the collection is 100 Thieves’ take on an iconic adidas sneaker: the Rivalry Nadeshot. The sneaker is cool and distinctive, with a tonal off-white upper, gum rubber outsole, and co-branded details including lace charms, sock liners, and Nadeshot logos on the right heel mustache and tongues.

Both of the brands’ notorious logos tell a story and convey a message. This is the message of youth culture and digital awareness – a story that people want to tell and a team people want to be part of.

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Adidas Originals, 100 Thieves, Gaming, Sports, Fashion
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