Behind the cute embroidered underwear brand, _Poppy Undies_, is model and actor Emily Labowe. Labowe hand embroiders every natural cotton underwear herself and even though she also makes underwear for men, Poppy Undies is primarily female-focused. An emphasis is put on making everyday underwear that are both comfortable and of quality while at the same time being confidence-boosting. By embroidering by hand, Labowe creates undies that each are unique and one of a kind. “I started embroidering about 2 years ago when my mom taught me on a Passover matzah cover. I thought underwear and intimates would be a special and equally private place to be embroidered. I love drawing free hand and collaborating with different people to make unique pairs each time. The imperfections of doing it by hand also adds a real and special element.” says Labowe.
After previous collaborations with _Panache Booking_ and _Planned Parenthood_, _Poppy Undies_ is now partnering with northern California-based intimates brand [_Stay GLDN_](https://www.staygldn.com). Shawna Lauringson, founder and designer of _Stay GLDN_ wanted more than “everyday underwear” so she created “underwear women want to wear EVERYDAY”.
Together Labowe and Lauringson created a cute and - _very_ - limited collection of two bottom pieces and one bralette. Support your local female artist and get a pair of these kickers, go to [Stay GLDN](https://www.staygldn.com) before they’re gone !
* * *
Written by Agathe Pinard
Photographed by Renee Parkhurst
Model: Joanie del Santo
.jpeg)
