Tommy Hilfiger has always had—as they describe it—Classic American Cool DNA. The brand oozes white, red and blue as they define that quintessential preppy American style, year after year. It’s the brand’s tendency towards effortlessly luxurious but accessible style that made Sofia Richie Grainge, with her love of button up shirts, slicked back model-off-duty hair and globally coveted wardrobe, the perfect fit to curate the Tommy Hilfiger Summer 2024 edit.
There are a total of 12 summery, classy pieces in her capsule, appropriately titled Sofia for Tommy. All in black in white—with the exception of one rebellious blue pinstriped shirt—it contains everything anyone would need for a weeklong vacation in the sun, including an airy crochet midi-dress, a white linen suit and Richie Grainge’s favorite, two button down shirts. With the inclusion of a reversible bikini, penny loafers and casual jeans, there’s a piece in the collection for every summer situation, from the streets of the city to the coast.
“To me, summer is all about relaxed vibes, breathability and a sense of playfulness,” shares Richie Grainge. “I love it when I can mix-and-match statement pieces with a wardrobe staple, not only making vacation packing easier but also never compromising on my personal style.”
It’s that laid-back vibe that’s so apparent in the collection that will undoubtedly attract longtime Tommy Hilfiger fans, lovers of clean-girl makeup or anyone looking to purchase a sophisticated seasonable wardrobe that they can mix and match all summer long. The Summer 2024 collection, which also includes inspiration from Madelyn Cline, Noah Beck, Madison Bailey and Michael Rainey, Jr., is available on the brand's online store, in select wholesale partners throughout the summer and in Tommy Hilfiger stores worldwide.